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Email Design & Newsletters

Email has to carry the brand, make the offer clear, and work within real inbox constraints. I design campaigns and newsletters around those requirements.

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Why it matters

A subscriber decides whether to keep reading in the first glance, and an email that doesn't render properly or doesn't look like the brand loses that reader before the offer.

A system built for real inboxes, mobile-first, on-brand, and structured to scan, is what keeps a list actually engaged instead of just subscribed.

Before

  • Emails that don't render properly
  • A template built separately each send
  • Inconsistent branding inbox to inbox
  • Content that buries the offer

After

  • Templates tested for real inboxes
  • Reusable modular layouts
  • Consistent, on-brand design
  • A clear path to the offer

How this service works

Start with the constraints

Every platform and inbox renders differently. I design against those real constraints from the start, not as a fix after the fact.

Design the campaign

Each email is built to be scanned in seconds and to move a reader toward one clear action, not to say everything at once.

Build for reuse

Templates are built from modular blocks your team can rearrange for future sends, instead of a one-off design for every campaign.

Test for real inboxes

Every template is checked across devices and clients before it ships, so what you approve is what subscribers actually see.

Everything included in this service

  • Promotional Email Campaign Design

    Campaign emails built to move a reader toward an offer without overwhelming them.

  • Newsletter Template Design

    A recurring newsletter template that stays consistent send after send.

  • E-commerce and Product Emails

    Product and e-commerce emails designed to showcase what you're selling clearly.

  • Launch, Reminder, and Announcement Emails

    The operational emails around a launch, reminder, or announcement, on-brand and clear.

  • Reusable Modular Email Layouts

    Modular blocks your team can reuse and rearrange for future campaigns.

  • Desktop and Mobile-Ready Designs

    Every template checked and built to render correctly on mobile and desktop alike.

A newsletter design mockup open on a marble surface, showing the cover and an inside spread layout

Who this is for

Best suited to marketing, product, and e-commerce teams that need branded email campaigns, newsletters, or reusable templates built for repeated use across real inboxes and devices.

Selected work

Forestry Suppliers

See Forestry Suppliers in practice.

A series of email campaign designs created to promote outdoor gear, limited-time offers, product categories, and sale reminders through clear hierarchy, strong visuals, and action-focused layouts.

Read the case study

Common questions

I design and code custom HTML emails for Klaviyo and Mailchimp. Each project includes dedicated rendering tests across an agreed set of email clients.

Ready to make your brand clearer?